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High Quality Broadcasting

JNBC delivers the Internet's highest quality streaming MP3s via 10 diverse music, talk and entertainment channels. JNBC's audience is estimated at 66% of all www users. These users are made up of two distinct groups: captive professionals at work with broadband connections and users at home with cable and DSL connectivity. Finally, JNBC will license its databases and streaming MP3 content to other Internet companies, ISPs and cable providers who would like to offer entertainment services en mass and do not want to invest in the content infrastructure. Profits will be generated through licensing franchise fees for local JNBC affiliates.

  • JNBC is developing its electronic commerce technology known as the J-Store based on the Linux operating system.
  • JNBC is fostering a new paradigm in Internet marketing/advertising and pricing.
  • JNBC's audience is estimated at 66% of all www users.
  • JNBC will license its databases and streaming MP3 content to other Internet companies.

  • E-Commerce

    Our approach is a "Tri-Path Strategy" of e-commerce partnerships, JNBC e-store, and e-commerce network franchising.

    Our partnerships and infrastructure will allow JNBC to offer its clientele a diverse array of products and services anywhere in the world such as; MP3s, CDs, books, software, games, vouchers & gift certificates.

    JNBC is developing its electronic commerce technology known as the J-Store based on the Linux operating system.


    Self-Directed-Advertising

    JNBC's revolutionary advertising model is based on the premise of "Self-Directed Advertising". Recognizing that the industry is poised to move beyond the banner ad methodology, JNBC is fostering a new paradigm in Internet marketing/advertising and pricing. The ads themselves are information modules outlining specific products and services within a specific niche. JNBC collects and analyses user behaviour statistics. This analysis allows us to determine which products sell best on which channels, at which times, and with which demographic user groups. In addition, we have chosen to adapt a network television-style pricing structure for advertising, meaning that advertisers would purchase time slots suited for their products and services.


    Who Is JNBC?

    Javanpour Networks Broadcasting Corp.Ô (JNBCÔ) is a multi-channel Internet broadcaster that is engaged in electronic-commerce on the Internet. At JNBC, we deliver the Internet's highest quality streaming MP3s via 10 diverse music channels. What is unique about JNBC's approach to advertising? JNBC goes beyond the banner ad paradigm that dominates the Internet today. Our advertising paradigm is non-intrusive and responsive to listeners' habits and preferences. We call our soft push approach "Self-Directed-AdvertisingÔ". By tracking user activities and responses, we are able to provide users with information on products of interest to them without flashing banners in front of them.

    What brings listeners to JNBC?

    Ten diverse entertainment channels focusing on styles ranging from Rock and Country to Opera provide our listeners with entertainment throughout their workday or recreational hours. Each audio station carries corresponding text and visual information: interviews, reviews, and articles on the latest in music, movies, books, fashions and lifestyles.

    What can people do at JNBC?

    In addition to a rich listening experience, JNBC provides information: information on music and culture, but also information on products and businesses that relate to their own interests. Listeners can find out about services and products from our advertisers and buy products online through the J-StoreÔ.

    How does technology give JNBC an edge?

    JNBC's technical team have a strong background in web technology, electronic commerce, statistics and database systems. Combining these elements enables JNBC to implement Self-Directed-Advertising and the J-Store. The stability, scalability and openness of the Linux operating system provide a solid technical foundation for JNBC's e-commerce scalability.

    What is the financial outlook for JNBC?

    Our financial plan projects revenues of $480 million in JNBC's fifth year. A Canadian test launch is to be completed by mid 2000. The full international launch is planned for July 2000. JNBC is expected to raise adequate capital to maintain our growth until our initial public offering in early 2001.

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